“The man behind the unique design of the highly distinctive OGO water bottle is Ora-Ito, the brand name of the designer Ito Morabito. In 2002 Ora-Ito received the ‘Oscar for the best packaging’. His style is described as ‘simplexity’; simple in it’s complexity .
The OGO brand belongs to the world of style, inspiration, fashion and sport. OGO has appeared in London Fashion Week shows by Julien Macdonald and Michiko Koshino. Avant-garde designer Jeremy Scott has used OGO in Paris. In sport, OGO is a natural for stars like English rugby international Olly Barkley. The press frequently link OGO with top celebrities.”