Eric Ellis Design (Student Work)

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Eric Ellis Design (Student Work)
Description from Designers :

“While I didn’t think the existing CLIF Bar’s packaging was all that bad, I did have a few ideas for improvements. I wanted to pull the brand into more of an organic/healthy direction and not have as much emphasis put on the sporty aspect, with the idea that CLIF can be enjoyed even if you aren’t planning on scaling a rock wall anytime soon.”

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Designed by Eric Ellis, United States

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Eric Ellis Design (Student Work) by Packiii 4.5

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